Voice is so important to writing. Before you write, take some time to think about how you want to present your material. The voice of the piece will go a long way to making the piece memorable.
Every piece of your writing has voice. The voice of a piece of writing is the personality of it or the style of the writer. The trick is to make it somewhat consistent from piece to piece.
Your voice will come to you as you write more and more. If you want to write light pieces, instill your writing with humor. If you write about serious topics, you may want to use a more serious and straight-forward approach. The point is to write. Try out different voices and over time as you write, you will develop and feel your voice.
At first, you may feel as if you are searching and that your voice is inconsistent. That’s okay. While you are writing, it’s important to concentrate to ensure that you are developing a style that feels comfortable to you and that will reach your audience.
I have a friend, Bill Allen, who writes books for children from 8 years to 98 years old. His voice is one of humor—a quiet kind of humor that sneaks up on you. He is so comfortable in his voice that he is absolutely correct: his books do appeal to people from 8 years to 98 years. I am currently reading Orson Buggy’s Lessons for Losers and am chuckling all the way through it. Take a look at it if you want to read a good example of voice.
Now, we can’t all pull off humor in our writing, but that’s okay. It’s not appropriate for every piece. The point is to take enough time to practice your writing. Give yourself a chance to really get to know yourself as a writer and develop a feel for your voice and how you want to present yourself. That practice time will be well worth it later.